Sunday, November 16, 2008

Lost in the Supermarket

I was in the dairy section of the grocery store, minding my own business and singing along with The Cure being broadcast over the PA. I was standing in front of the butter case, mesmerized by all of the different options (organic-unsalted-sweet cream-spreadable butter in a tub?) when I noticed this in the yogurt case.

And I realize that Pepe Le Pew is a beloved cartoon character, but maybe you should rethink a marketing campaign that puts a picture of a skunk on yogurt. Or really on any food product for that matter.

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